Showing posts with label Advertising. Show all posts
Showing posts with label Advertising. Show all posts

Wednesday, March 7, 2012

(South) Station Domination

During my wait for coffee this morning I finally got to read the ads that are in South Station (Boston) for Tropicana Orange juice. Loved the copy throughout them and thought I would share. Back to work for me!  Hope everyone's doing wonderfully. :]



CITY OF
MILLIONS
AND YOU RUN
INTO THAT GUY

YOU FINALLY
FOUND A SPOT
A HYDRANT BEAT
YOU TO IT

YOU DUG YOUR 
CAR OUT
THEN REALIZED IT 
WASN'T YOUR CAR

YOU GIVE YOUR EXTRA TICKET TO A CO-WORKER
HE SHOWS UP WEARING A NEW YORK JERSEY

NOTHING IS 
GOING YOUR WAY
INCLUDING
THE ONE WAY 
STREET YOU'RE 
DRIVING ON

ordered left to right:
GUY WITH A 
STARING PROBLEM 
CHOOSES YOU

STUDENTS
LOTS OF THEM

A TEXT-WALKER
RAN INTO YOU
WHILE YOU WERE
TEXT-WALKING

Searching further I found online examples from the campaign in NY.

Blog Link

Blog Link
Blog Link
Blog Link
Blog Link
Blog Link
Blog Link
On the verge of offensive?
I certainly enjoy their witty humor in these. I'll probably venture out sometime during lunch to see more. 

Tuesday, September 6, 2011

The Recordable TV

What's a unique and interesting way to show you can download the tv you're watching right onto your flashdrive? The action on the things you're watching on tv, literally moving into your flashdrive. I love these ads, quite beautiful.

Friday, July 15, 2011

Display Advertising II

Display advertising should be something that is interactive and interesting, but yet undisruptive to the content of the webpage the user is experiencing. In some cases, you can give the user the choice to experience something that can change the web page in an unique and interesting way only. These two examples are both ones that give the viewer a choice in if they want to interact with the ad of not.




Next I'll be showing examples of a homepage of a promotional minisite. Besides doing this for an assignment for my web class I'll be doing this to help out with my own webpage that I'm working on for a project. We've got most of the design down, but now we'll be starting to build them. I'll leave it as more of a surprise of what the subject is I choose. A hint though? It's historic advertising that didn't have a web page since it was too soon for the internet. Another hint, it's unlike any other cola. :]


Hope everyone's doing well. Enjoy the rest of your Friday!!
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Sunday, July 10, 2011

Display Advertising

Pretty soon I'll be posting examples of good examples of display advertising, or the advertising you'll see at the sides of your webpage windows...often annoying, but if done correctly can be really interesting and fun! Here's an example of a great one done by Apple with the infamous duo of mac and pc.




Funny, interesting, and most importantly, doesn't interrupt the user interface when they're reading through their content of the website. It actually makes a web banner more interesting because there's a breakthrough in the normal bounds of a typical skyscraper and typical web banner. Later, I will be posting more examples since this one is so popularly shown. Hope everyone had a happy Fourth of July!

Now off to work for me! See you all soon.
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Saturday, July 2, 2011

Another Quarter/Last Quarter

Here it goes!  Time for my last quarter here at SCAD, I'm really excited to be able to redesign everything I've done so far at school (though I'm rather intimidated in the same).  The job searching has started and I have a few places in mind that I'd really like to work :]. I'll be keeping everyone up to date with how I'm doing in my classes and what I'm redesigning and when.  I just hope that in the end I can come up with some decent advertising!   I'll  also be posting weekly what I'll be putting onto the advertising blog we have for class.

Have a great night everyone! And also have a wonderful 4th of July!

Friday, May 27, 2011

Final Commercial

Had to do a quick commercial for our final for broadcast this quarter. (Our grade depends on how many times people view soooo if you would it would be awesome and would help us out a lot :])

But basically we did a viral style video that was supposed to look messy and choppy showing people trying to be Jamaican. The whole point? That no matter what, Red Stripe is authentically Jamaican, even if you're not. The best thing about the videos were that we were asking people to just give their best tries at speaking in a Jamaican slang. So everything you hear in it, every confused and misguided word, is them just naturally being silly and making things up as they went along.


Red Stripe, Authentically Jamaican, Even if you're not.

Here are screen shots for the video. :]





Saturday, April 23, 2011

Sharpie Liquid Pencil Final

So, I had said I would post the finals of this project the night before it was due.  Well, funny story!  I had no idea what I was getting into.  Finishing the final drawings for my project/putting everything together took forever to say the least.  I wasn't able to go to sleep.  Basically I was awake from 9:00AM Wednesday, and then was able to go to bed at 10:30 PM on Thursday (after both classes and a lecture that turned out to be two lectures combined into one.)

Crazy.

Anyways, here are my finals!  Sorry about the bottom part of the pictures being shifty in their alignment. It doesn't show up that way in the preview of my editor and the code isn't messed up so not sure what's happening.  Oh well, again, anyways, hope you enjoy!


Print ads part of the campaign.  All read a tag, change your mind at Sharpie.com.
This tag works on two levels, you can change your mind when you're writing or using the pencil,
and you can dare to change your mind about Sharpie as a brand,
it's no longer all about the permanence.

Another important point is that if they don't read anything from the headline,
they'll see Sharpie Liquid Pencil for sure through the accent color.






Examples of how the long headlines can translate into short worded billboards.
The result is a short and witty title to call the new pencil.  Keeping the dynamic way of displaying
the sharpie coming into the frame of the design will be only using billboards that have off-center
polls and creating them into the whole pen.






Front page of direct mail



First spread design


Second spread

Third and final spread.  The darker part shown that says save is a part
that folds down and reveals the coupon underneath


Back page with the extended full version of the tagline for the Liquid Pencil.

This is my first try ever for a copy driven headline.  It went alright I'd say. :] This is what I have so far.  I had originally been planning on drawing out a TV script.  That had to be scrapped since I was taking on too many drawing projects in one campaign and it takes me a long time to draw so that didn't happen unfortunately.  But I will finish it for this soon enough and you'll be updated.    :D

Thank you for looking!  And have a great day.

Tuesday, January 25, 2011

Starbucks Ready Brew Coffee Final

Here's the finals for my print ads for Sarbucks.  First I'll show them in the magazines, and then I have the detailed images. :]
Insert as it would be closed

The final printing of my insert.


Now to take a closer look at the ads.

This is what I had wanted my insert to print as.  Problem was
they couldn't print double sided on a 25 inch piece of
large format paper.  Oh well I guess.  Plus it was around
100 dollars to print one sided. *cringe*


Sorry about the colors, and the quality of the images.  I really hope everyone enjoys! :]

Saturday, January 15, 2011

To Throw It Out There

I just wanted to let anyone know, if you'd like feel free to check out the new links I have at the side of my page now.  I've been working to better my portfolio and would really love critiques from everyone.  Also, I have a new Behance and LinkedIn account and am looking for people who do as well.  Thanks guys :]






Friday, January 14, 2011

Miscellaneous


Here's an assortment of all different things I've been doing since I've been to SCAD.  Everything probably needs to be reworked, I will be updating later when that happens.

Enjoy!
Wedding Card for my beautiful friend Michelle <3




Showing the main point of the passage literally.  Positioning the word
on the bottom right side of the pg is the position where people
turn the page and makes it so they notice it for sure.

The actual book photographed.





Ad for Heinz spicy ketchup.  Had been making a whole
image similar to this in photoshop, then found basically
this one.  After manipulations to make it a
better design for what I needed, here it is.  Was for a class, and
no trying to cause problems with the photo owner <3.

Ad for Budweiser, supposed to imply that Bud was
associated with football and you could
win the beer launching fridge.  I really, really want
to rework this one since I think it could be really good :]



Showing emotion through font with the words Optimus Prime
says at the end of the second movie.